There is no greater feeling than getting on a "sales" call and having the conversation feel like you're talking to your soul sister—where there isn't a single moment that you don't feel like you have to prove your value or convince them that you can help them because they already know. They're ready to say "yes" before they even get on the call with you.
The secret to having sales calls that don't require you to "sell" your services is in building a trusting relationship before the call ever happens.
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